JOHNSON & JOHNSON ART DIRECTION & SOCIAL MEDIA

Creative Direction + Consulting
Client: Johnson & Johnson

I developed compelling and innovative content strategies for Johnson & Johnson, aimed at enhancing brand appeal across visual-centric platforms like X and FB. Balancing the brand's identity, I curated engaging yet approachable content to initiate conversations on critical subjects such as health and the COVID crisis, infusing a mix of entertainment and informative elements to foster engaging discussions.